Small loans, mostly home improvement
Home improvement made up 34.1% of its loans, refinances 28.2%, other purposes 20.5% and purchases 17.1%. Its typical loan was $65,000, against $105,000 at similar lenders (credit unions making between half and twice as many loans), among the smallest of them. That may reflect its many home-improvement and other-purpose loans, which are often smaller than first mortgages.