Applications / Mortgage Analytics / Lenders / Michigan / Wildfire Credit Union / Competition
Wildfire Credit Union
Saginaw, MI · Credit union · NCUA · $1.2 billion assets · 310 loans in 2025
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310
loans originated, 2025
403
applications, 2025
1
states and territories
0
gaps bigger than at similar lenders
Who Wildfire Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — SAGINAW, MI, 2025
Wildfire Credit Union ranks 11th of 212 lenders in Saginaw, MI, with $14.2M lent: 2.4% of a $589.1M market.
Saginaw, MI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 50% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — BAY CITY, MI, 2025
Wildfire Credit Union ranks 7th of 172 lenders in Bay City, MI, with $13.2M lent: 3.9% of a $337.2M market.
Bay City, MI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 51% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — DETROIT-WARREN-DEARBORN, MI, 2025
Wildfire Credit Union ranks 196th of 599 lenders in Detroit-Warren-Dearborn, MI, with $9.8M lent: 0.0% of a $23.68B market.
Detroit-Warren-Dearborn, MI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 47% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — MIDLAND, MI, 2025
Wildfire Credit Union ranks 10th of 175 lenders in Midland, MI, with $9.1M lent: 2.5% of a $360.1M market.
Midland, MI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 58% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — NON-METRO MICHIGAN, 2025
Wildfire Credit Union ranks 140th of 606 lenders in non-metro Michigan, with $8.8M lent: 0.1% of a $7.04B market.
non-metro Michigan is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 38% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — NILES, MI, 2025
Wildfire Credit Union ranks 193rd of 283 lenders in Niles, MI, with $325K lent: 0.0% of a $941.6M market.
Niles, MI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 49% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — ANN ARBOR, MI, 2025
Wildfire Credit Union ranks 268th of 310 lenders in Ann Arbor, MI, with $235K lent: 0.0% of a $2.38B market.
Ann Arbor, MI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — TRAVERSE CITY, MI, 2025
Wildfire Credit Union ranks 112th of 274 lenders in Traverse City, MI, with $1.2M lent: 0.1% of a $1.39B market.
Traverse City, MI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Wildfire Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 52% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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