Applications / Mortgage Analytics / Lenders / Texas / PrimeLending Ventures
Dallas, TX · Non-bank affiliate of a holding company · CFPB · 391 loans in 2025
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391
loans originated, 2025
456
applications, 2025
1
states and territories
0
gaps bigger than at similar lenders
Our analysis, 2025
PrimeLending Ventures, a Dallas lender owned by a holding company, makes almost nothing but large conventional loans to home buyers, all of them in Texas.
Purchases made up 99.5% of its 391 loans in 2025, and every loan was conventional. Similar lenders (non-bank affiliates of holding companies making between a quarter and four times as many loans) put 15.4% of their loans into those insured by the Federal Housing Administration. It lends only in Texas, in six metros.
Its typical loan was $455,000, against $305,000 at similar lenders, larger than at most of them. Its typical rate was 5.49%, against 6.56%, the lowest in its peer group, and none of its loans was higher-priced (a rate well above the average for similar loans).
Low- and moderate-income (LMI) borrowers took 4.6% of its loans, against 32.4% at similar lenders, and poorer neighborhoods 5.3%. Its larger loans suggest buyers of pricier homes, which might account for much of that. Yet 32.5% of its loans went to majority-minority neighborhoods, a higher share than at most peers.
Loans fell 24%, against a fall of 4% for similar lenders and growth of 10% in the whole market. It made 1,113 loans in 2018. In Sherman-Denison, its strongest market, its share halved to 0.5%, in step with its smaller output; PrimeLending ranks fourth there. One possibility is that some business once written by this affiliate now goes through PrimeLending itself.
Similar lenders: same lender type, originations between a quarter and four times the lender's. Written from the 2025 HMDA data and checked figure by figure against it.
FIG. 1 — LOANS ORIGINATED, 2018–2025
Originated means the loan was made: applications denied, withdrawn or not accepted are not counted. PrimeLending Ventures took 456 applications in 2025.
SOURCE: FFIEC HMDA, LOANS ORIGINATED (ACTION TAKEN: LOAN ORIGINATED)
FIG. 2 — PRODUCT MIX, 2025
Purchase 99.5% · Refinance 0.5%
Conventional 100.0% · of 391 loans. Purchase: buying a home. Refinance: replacing an existing mortgage, including cash-out. FHA: insured by the Federal Housing Administration. VA: guaranteed by the Department of Veterans Affairs. Conventional: neither.
SOURCE: FFIEC HMDA 2025, LOANS ORIGINATED
Where it lends, 2025
| State | Loans | Share |
|---|---|---|
| Texas | 391 | 100.0% |
Largest metro areas, 2025
| Metro area | Loans |
|---|---|
| Dallas-Plano-Irving | 149 |
| Houston-Pasadena-The Woodlands | 120 |
| Austin-Round Rock-San Marcos | 47 |
| San Antonio-New Braunfels | 30 |
| Fort Worth-Arlington-Grapevine | 28 |
| Sherman-Denison | 17 |
Identifiers
| LEI (Legal Entity Identifier, the global company code HMDA has used since 2018) | 549300XJN2FXJNUZ8F52 | 2018–2025 |
| RSSD (the Federal Reserve's identifier for banks and their parents) | 3816668 | 2014–2023 |
| Respondent ID (the HMDA filer code before 2018) | 7263249727 |
Established 14 August 2008. Reported under HMDA 2017-2025.
Mergers, name changes, data editions and corrections: PrimeLending Ventures's data.
PrimeLending Ventures's data
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