Applications / Mortgage Analytics / Lenders / Michigan / Member Advantage Mortgage / Competition
Member Advantage Mortgage
Lansing, MI · Non-bank affiliate of a holding company · CFPB · 75 loans in 2025
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75
loans originated, 2025
331
applications, 2025
6
states and territories
0
gaps bigger than at similar lenders
Who Member Advantage Mortgage competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — WORCESTER, MA, 2025
Member Advantage Mortgage ranks 140th of 451 lenders in Worcester, MA, with $8.0M lent: 0.1% of a $6.86B market.
Worcester, MA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 29% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — AMHERST TOWN-NORTHAMPTON, MA, 2025
Member Advantage Mortgage ranks 21st of 199 lenders in Amherst Town-Northampton, MA, with $7.0M lent: 1.0% of a $696.9M market.
Amherst Town-Northampton, MA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — BOSTON-CAMBRIDGE-NEWTON, MA-NH, 2025
Member Advantage Mortgage ranks 369th of 664 lenders in Boston-Cambridge-Newton, MA-NH, with $6.1M lent: 0.0% of a $49.59B market.
Boston-Cambridge-Newton, MA-NH is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — WASHINGTON-ARLINGTON-ALEXANDRIA, DC-VA-MD-WV, 2025
Member Advantage Mortgage ranks 510th of 757 lenders in Washington-Arlington-Alexandria, DC-VA-MD-WV, with $2.1M lent: 0.0% of a $62.69B market.
Washington-Arlington-Alexandria, DC-VA-MD-WV is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — RICHMOND, VA, 2025
Member Advantage Mortgage ranks 303rd of 551 lenders in Richmond, VA, with $1.8M lent: 0.0% of a $11.70B market.
Richmond, VA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 35% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — DELTONA-DAYTONA BEACH-ORMOND BEACH, FL, 2025
Member Advantage Mortgage ranks 545th of 639 lenders in Deltona-Daytona Beach-Ormond Beach, FL, with $265K lent: 0.0% of a $5.43B market.
Deltona-Daytona Beach-Ormond Beach, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 37% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — PITTSFIELD, MA, 2025
Member Advantage Mortgage ranks 190th of 202 lenders in Pittsfield, MA, with $105K lent: 0.0% of a $661.9M market.
Pittsfield, MA is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 66% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — NON-METRO MASSACHUSETTS, 2025
Member Advantage Mortgage ranks 130th of 232 lenders in non-metro Massachusetts, with $1.1M lent: 0.1% of a $1.55B market.
non-metro Massachusetts is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Member Advantage Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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Member Advantage Mortgage and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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Every mortgage application reported under HMDA from 1990 to 2025, cleaned and corrected, every lender followed across name changes and mergers, with the market-share and fair-lending tables behind these pages and the Jenner programs that built them: the warehouse and the datamart, as Parquet files.
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