Applications / Mortgage Analytics / Lenders / Missouri / JLB / Competition
JLB
Saint Louis, MO · Non-bank lender · CFPB · 911 loans in 2025
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911
loans originated, 2025
1,176
applications, 2025
11
states and territories
0
gaps bigger than at similar lenders
Who JLB competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — ST. LOUIS, IL-MO, 2025
JLB ranks 37th of 637 lenders in St. Louis, IL-MO, with $103.2M lent: 0.6% of a $16.74B market.
St. Louis, IL-MO is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — PITTSBURGH, PA, 2025
JLB ranks 53rd of 571 lenders in Pittsburgh, PA, with $43.6M lent: 0.4% of a $11.33B market.
Pittsburgh, PA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 41% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — KANSAS CITY, KS-MO, 2025
JLB ranks 86th of 659 lenders in Kansas City, KS-MO, with $37.6M lent: 0.2% of a $16.29B market.
Kansas City, KS-MO is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — INDIANAPOLIS-CARMEL-GREENWOOD, IN, 2025
JLB ranks 213th of 634 lenders in Indianapolis-Carmel-Greenwood, IN, with $7.1M lent: 0.0% of a $16.69B market.
Indianapolis-Carmel-Greenwood, IN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 29% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — NON-METRO MISSOURI, 2025
JLB ranks 176th of 640 lenders in non-metro Missouri, with $5.3M lent: 0.1% of a $6.01B market.
non-metro Missouri is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 37% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — PORT ST. LUCIE, FL, 2025
JLB ranks 414th of 559 lenders in Port St. Lucie, FL, with $415K lent: 0.0% of a $4.88B market.
Port St. Lucie, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — CINCINNATI, IN-KY-OH, 2025
JLB ranks 399th of 621 lenders in Cincinnati, IN-KY-OH, with $835K lent: 0.0% of a $15.96B market.
Cincinnati, IN-KY-OH is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 35% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — COLUMBUS, IN, 2025
JLB ranks 100th of 174 lenders in Columbus, IN, with $360K lent: 0.1% of a $567.4M market.
Columbus, IN is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and JLB in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 59% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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