Applications / Mortgage Analytics / Lenders / Nevada / Greater Nevada Mortgage / Competition
Greater Nevada Mortgage
Carson City, NV · Non-bank lender · CFPB · 635 loans in 2025
Greater Nevada Mortgage's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
635
loans originated, 2025
808
applications, 2025
2
states and territories
0
gaps bigger than at similar lenders
Who Greater Nevada Mortgage competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — RENO, NV, 2025
Greater Nevada Mortgage ranks 15th of 325 lenders in Reno, NV, with $87.8M lent: 1.7% of a $5.16B market.
Reno, NV is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Greater Nevada Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — LAS VEGAS-HENDERSON-NORTH LAS VEGAS, NV, 2025
Greater Nevada Mortgage ranks 107th of 489 lenders in Las Vegas-Henderson-North Las Vegas, NV, with $33.6M lent: 0.2% of a $19.26B market.
Las Vegas-Henderson-North Las Vegas, NV is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Greater Nevada Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 33% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — NON-METRO NEVADA, 2025
Greater Nevada Mortgage ranks 12th of 278 lenders in non-metro Nevada, with $33.4M lent: 1.9% of a $1.74B market.
non-metro Nevada is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Greater Nevada Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 45% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — CARSON CITY, NV, 2025
Greater Nevada Mortgage ranks 3rd of 139 lenders in Carson City, NV, with $22.3M lent: 6.1% of a $367.1M market.
Carson City, NV is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Greater Nevada Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 56% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — SACRAMENTO-ROSEVILLE-FOLSOM, CA, 2025
Greater Nevada Mortgage ranks 548th of 574 lenders in Sacramento-Roseville-Folsom, CA, with $275K lent: 0.0% of a $20.30B market.
Sacramento-Roseville-Folsom, CA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Greater Nevada Mortgage in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
The data and the software behind these pages
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Greater Nevada Mortgage and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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Every mortgage application reported under HMDA from 1990 to 2025, cleaned and corrected, every lender followed across name changes and mergers, with the market-share and fair-lending tables behind these pages and the Jenner programs that built them: the warehouse and the datamart, as Parquet files.
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