Applications / Mortgage Analytics / Lenders / New Jersey / Advisors Mortgage Group
Ocean, NJ · Independent non-bank lender · CFPB · 2,432 loans in 2025
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2,432
loans originated, 2025
3,196
applications, 2025
26
states and territories
0
gaps bigger than at similar lenders
Our analysis, 2025
Advisors Mortgage Group, a New Jersey non-bank lender, makes mainly conventional loans to home buyers, and its loans are getting bigger even as their number slips.
Its loans fell 5% in 2025, to 2,432, while the typical similar lender, an independent non-bank lender making between half and twice as many loans, grew 9%. Yet its typical loan rose from $315,000 to $355,000, larger than the typical peer's $315,000. So its dollar volume rose, to $942.3 million from $903.2 million.
Purchases made up 82.9% of its loans. Conventional loans were 77.9%, against 68.1% at similar lenders, and loans guaranteed by the Department of Veterans Affairs only 2.4%, against 6.5%. Its prices and denial rates sit close to its peers': it turned down 4.2% of home-purchase applications, the same as the typical peer, and 5.9% of refinance applications, against 5.8%.
Its best placing is in Atlantic City-Hammonton, where it ranked 11 of 423 lenders with 2.3% of the market. That was down from 3.4% a year earlier, Its smaller total may explain part of that fall; gains by rivals could explain the rest. In Gainesville, Florida, it ranked 14 of 367, its share easing from 2.1% to 1.9%.
It made 9,196 loans in 2021 and 8,637 in 2020. Volume has fallen each year since, though more slowly of late. It still made more loans than the typical similar lender, at 2,432 against 2,145.
Similar lenders: same lender type, originations between half and twice the lender's in the data year. Written from the 2025 HMDA data and checked figure by figure against it.
FIG. 1 — LOANS ORIGINATED, 2018–2025
Originated means the loan was made: applications denied, withdrawn or not accepted are not counted. Advisors Mortgage Group took 3,196 applications in 2025.
SOURCE: FFIEC HMDA, LOANS ORIGINATED (ACTION TAKEN: LOAN ORIGINATED)
FIG. 2 — PRODUCT MIX, 2025
Purchase 82.9% · Refinance 17.1% · Other 0.0%
Conventional 77.9% · FHA 19.5% · VA 2.4% · USDA (RHS or FSA) 0.2% · of 2,432 loans. Purchase: buying a home. Refinance: replacing an existing mortgage, including cash-out. FHA: insured by the Federal Housing Administration. VA: guaranteed by the Department of Veterans Affairs. Conventional: neither.
SOURCE: FFIEC HMDA 2025, LOANS ORIGINATED
Where it lends, 2025
| State | Loans | Share |
|---|---|---|
| New Jersey | 1,831 | 75.3% |
| Florida | 210 | 8.6% |
| Pennsylvania | 148 | 6.1% |
| Vermont | 61 | 2.5% |
| Indiana | 53 | 2.2% |
| New York | 29 | 1.2% |
| California | 19 | 0.8% |
| North Carolina | 17 | 0.7% |
| South Carolina | 14 | 0.6% |
| Connecticut | 8 | 0.3% |
Largest metro areas, 2025
| Metro area | Loans |
|---|---|
| Lakewood-New Brunswick | 1,086 |
| Atlantic City-Hammonton | 332 |
| Camden | 149 |
| Newark | 111 |
| Gainesville | 100 |
| New York-Jersey City-White Plains | 92 |
| Montgomery County-Bucks County-Chester County | 76 |
| Trenton-Princeton | 52 |
| Philadelphia | 51 |
| Indianapolis-Carmel-Greenwood | 47 |
Identifiers
| LEI (Legal Entity Identifier, the global company code HMDA has used since 2018) | 254900F9ZTVTX763V835 | 2018–2025 |
| RSSD (the Federal Reserve's identifier for banks and their parents) | 4437604 | 2013–2023 |
| Respondent ID (the HMDA filer code before 2018) | 7223626426 |
Established 22 December 1998. Reported under HMDA 2012-2025.
Mergers, name changes, data editions and corrections: Advisors Mortgage Group's data.
Advisors Mortgage Group's data
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Advisors Mortgage Group and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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