Applications / Mortgage Analytics / Lenders / New Mexico / White Sands Federal Credit Union / Competition
White Sands Federal Credit Union
Las Cruces, NM · Credit union · NCUA · $404 million assets · 42 loans in 2025
White Sands Federal Credit Union's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
42
loans originated, 2025
59
applications, 2025
3
states and territories
0
gaps bigger than at similar lenders
Who White Sands Federal Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — LAS CRUCES, NM, 2025
White Sands Federal Credit Union ranks 54th of 231 lenders in Las Cruces, NM, with $3.6M lent: 0.4% of a $1.02B market.
Las Cruces, NM is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 49% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — AUSTIN-ROUND ROCK-SAN MARCOS, TX, 2025
White Sands Federal Credit Union ranks 386th of 753 lenders in Austin-Round Rock-San Marcos, TX, with $3.0M lent: 0.0% of a $22.41B market.
Austin-Round Rock-San Marcos, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — NON-METRO NEW MEXICO, 2025
White Sands Federal Credit Union ranks 156th of 353 lenders in non-metro New Mexico, with $1.4M lent: 0.1% of a $1.95B market.
non-metro New Mexico is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — LAREDO, TX, 2025
White Sands Federal Credit Union ranks 68th of 168 lenders in Laredo, TX, with $1.3M lent: 0.2% of a $689.9M market.
Laredo, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 50% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — SAN DIEGO-CHULA VISTA-CARLSBAD, CA, 2025
White Sands Federal Credit Union ranks 520th of 639 lenders in San Diego-Chula Vista-Carlsbad, CA, with $815K lent: 0.0% of a $33.92B market.
San Diego-Chula Vista-Carlsbad, CA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — SHERMAN-DENISON, TX, 2025
White Sands Federal Credit Union ranks 265th of 343 lenders in Sherman-Denison, TX, with $315K lent: 0.0% of a $1.28B market.
Sherman-Denison, TX is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — EL PASO, TX, 2025
White Sands Federal Credit Union ranks 216th of 332 lenders in El Paso, TX, with $495K lent: 0.0% of a $3.34B market.
El Paso, TX is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and White Sands Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 46% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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