Applications / Mortgage Analytics / Lenders / Wisconsin / The Bank of Brodhead / Competition
The Bank of Brodhead
Brodhead, WI · State member bank · FRS · $409 million assets · 100 loans in 2025
The Bank of Brodhead's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
100
loans originated, 2025
117
applications, 2025
3
states and territories
0
gaps bigger than at similar lenders
Who The Bank of Brodhead competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — MADISON, WI, 2025
The Bank of Brodhead ranks 39th of 380 lenders in Madison, WI, with $34.3M lent: 0.5% of a $6.35B market.
Madison, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 51% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — JANESVILLE-BELOIT, WI, 2025
The Bank of Brodhead ranks 25th of 264 lenders in Janesville-Beloit, WI, with $9.3M lent: 1.0% of a $977.9M market.
Janesville-Beloit, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 50% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — NON-METRO WISCONSIN, 2025
The Bank of Brodhead ranks 360th of 659 lenders in non-metro Wisconsin, with $1.6M lent: 0.0% of a $8.43B market.
non-metro Wisconsin is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 28% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — BLOOMINGTON, IL, 2025
The Bank of Brodhead ranks 112th of 221 lenders in Bloomington, IL, with $395K lent: 0.1% of a $724.8M market.
Bloomington, IL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 56% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — ROCKFORD, IL, 2025
The Bank of Brodhead ranks 206th of 302 lenders in Rockford, IL, with $325K lent: 0.0% of a $1.24B market.
Rockford, IL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — NON-METRO MISSOURI, 2025
The Bank of Brodhead ranks 585th of 640 lenders in non-metro Missouri, with $155K lent: 0.0% of a $6.01B market.
non-metro Missouri is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — NON-METRO ILLINOIS, 2025
The Bank of Brodhead ranks 521st of 572 lenders in non-metro Illinois, with $120K lent: 0.0% of a $3.27B market.
non-metro Illinois is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and The Bank of Brodhead in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 27% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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