Applications / Mortgage Analytics / Lenders / Wisconsin / The Bank of Brodhead
Brodhead, WI · State member bank · FRS · $409 million assets · 100 loans in 2025
The Bank of Brodhead's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
100
loans originated, 2025
117
applications, 2025
3
states and territories
0
gaps bigger than at similar lenders
Our analysis, 2025
The Bank of Brodhead, a Wisconsin state member bank, lends to low- and moderate-income borrowers far more often than similar banks, and its loans grew faster than theirs in 2025.
Low- and moderate-income (LMI) borrowers took 46.5% of its loans, against 27.1% at similar lenders (state member banks making between half and twice as many loans), a higher share than at almost all of them. LMI neighborhoods took 33.0%, against 17.9%, higher than at nearly nine in ten. Every loan was conventional.
It made 100 loans, up 18% from 85, against 8% at similar lenders and 10% for the whole market. Purchases and refinances were close to even, at 47.0% and 46.0%. It is still well short of the 197 loans it made in 2020.
It has lent in Janesville-Beloit since at least 1990, where Johnson Bank, UW Credit Union and Summit Credit Union lead. Madison is its largest market. Loans filed by Farmers & Merchants Bank, of Orfordville, which it merged with in 2020, count as its own in the market figures.
Similar lenders: same lender type, originations between half and twice the lender's in the data year. Written from the 2025 HMDA data and checked figure by figure against it.
FIG. 1 — LOANS ORIGINATED, 2018–2025
Originated means the loan was made: applications denied, withdrawn or not accepted are not counted. The Bank of Brodhead took 117 applications in 2025.
SOURCE: FFIEC HMDA, LOANS ORIGINATED (ACTION TAKEN: LOAN ORIGINATED)
FIG. 2 — PRODUCT MIX, 2025
Purchase 47.0% · Refinance 46.0% · Other 5.0% · Home improvement 2.0%
Conventional 100.0% · of 100 loans. Purchase: buying a home. Refinance: replacing an existing mortgage, including cash-out. FHA: insured by the Federal Housing Administration. VA: guaranteed by the Department of Veterans Affairs. Conventional: neither.
SOURCE: FFIEC HMDA 2025, LOANS ORIGINATED
Where it lends, 2025
| State | Loans | Share |
|---|---|---|
| Wisconsin | 93 | 93.0% |
| Illinois | 6 | 6.0% |
| Missouri | 1 | 1.0% |
Largest metro areas, 2025
| Metro area | Loans |
|---|---|
| Madison | 49 |
| Janesville-Beloit | 39 |
| Rockford | 3 |
| Bloomington | 1 |
Identifiers
| LEI (Legal Entity Identifier, the global company code HMDA has used since 2018) | 549300200TL6RMY5ZN25 | 2018–2025 |
| RSSD (the Federal Reserve's identifier for banks and their parents) | 517441 | 2014–2023 |
| Respondent ID (the HMDA filer code before 2018) | 2517441 | 2014–2017 |
Established 30 April 1896. Reported under HMDA 2014-2025.
Mergers, name changes, data editions and corrections: The Bank of Brodhead's data.
The Bank of Brodhead's data
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The Bank of Brodhead and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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