Applications / Mortgage Analytics / Lenders / Florida / Publix Employees Federal Credit Union / Competition
Publix Employees Federal Credit Union
Lakeland, FL · Credit union · NCUA · $1.7 billion assets · 89 loans in 2025
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89
loans originated, 2025
581
applications, 2025
6
states and territories
0
gaps bigger than at similar lenders
Who Publix Employees Federal Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — NORTH PORT-BRADENTON-SARASOTA, FL, 2025
Publix Employees Federal Credit Union ranks 191st of 811 lenders in North Port-Bradenton-Sarasota, FL, with $6.9M lent: 0.1% of a $10.17B market.
North Port-Bradenton-Sarasota, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — TAMPA-ST. PETERSBURG-CLEARWATER, FL, 2025
Publix Employees Federal Credit Union ranks 370th of 925 lenders in Tampa-St. Petersburg-Clearwater, FL, with $4.1M lent: 0.0% of a $26.60B market.
Tampa-St. Petersburg-Clearwater, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 33% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — LAKELAND-WINTER HAVEN, FL, 2025
Publix Employees Federal Credit Union ranks 165th of 560 lenders in Lakeland-Winter Haven, FL, with $3.7M lent: 0.1% of a $5.51B market.
Lakeland-Winter Haven, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 40% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — ATLANTA-SANDY SPRINGS-ALPHARETTA, GA, 2025
Publix Employees Federal Credit Union ranks 525th of 892 lenders in Atlanta-Sandy Springs-Alpharetta, GA, with $2.1M lent: 0.0% of a $52.32B market.
Atlanta-Sandy Springs-Alpharetta, GA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 30% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — MIAMI-FORT LAUDERDALE-WEST PALM BEACH, FL, 2025
Publix Employees Federal Credit Union ranks 550th of 937 lenders in Miami-Fort Lauderdale-West Palm Beach, FL, with $2.1M lent: 0.0% of a $48.09B market.
Miami-Fort Lauderdale-West Palm Beach, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — CINCINNATI, IN-KY-OH, 2025
Publix Employees Federal Credit Union ranks 349th of 621 lenders in Cincinnati, IN-KY-OH, with $1.3M lent: 0.0% of a $15.96B market.
Cincinnati, IN-KY-OH is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 35% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — VIRGINIA BEACH-CHESAPEAKE-NORFOLK, NC-VA, 2025
Publix Employees Federal Credit Union ranks 392nd of 577 lenders in Virginia Beach-Chesapeake-Norfolk, NC-VA, with $725K lent: 0.0% of a $15.33B market.
Virginia Beach-Chesapeake-Norfolk, NC-VA is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 42% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — LEXINGTON-FAYETTE, KY, 2025
Publix Employees Federal Credit Union ranks 257th of 389 lenders in Lexington-Fayette, KY, with $480K lent: 0.0% of a $3.62B market.
Lexington-Fayette, KY is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Publix Employees Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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