Applications / Mortgage Analytics / Lenders / North Carolina / Piedmont Advantage Credit Union / Competition
Piedmont Advantage Credit Union
Winston Salem, NC · Credit union · NCUA · $387 million assets · 83 loans in 2025
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83
loans originated, 2025
145
applications, 2025
4
states and territories
0
gaps bigger than at similar lenders
Who Piedmont Advantage Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — CHARLOTTE-CONCORD-GASTONIA, NC-SC, 2025
Piedmont Advantage Credit Union ranks 392nd of 775 lenders in Charlotte-Concord-Gastonia, NC-SC, with $3.2M lent: 0.0% of a $28.47B market.
Charlotte-Concord-Gastonia, NC-SC is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — WINSTON-SALEM, NC, 2025
Piedmont Advantage Credit Union ranks 173rd of 465 lenders in Winston-Salem, NC, with $2.4M lent: 0.1% of a $3.99B market.
Winston-Salem, NC is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 41% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — GREENSBORO-HIGH POINT, NC, 2025
Piedmont Advantage Credit Union ranks 309th of 469 lenders in Greensboro-High Point, NC, with $550K lent: 0.0% of a $4.20B market.
Greensboro-High Point, NC is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 38% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — HICKORY-LENOIR-MORGANTON, NC, 2025
Piedmont Advantage Credit Union ranks 294th of 374 lenders in Hickory-Lenoir-Morganton, NC, with $335K lent: 0.0% of a $2.28B market.
Hickory-Lenoir-Morganton, NC is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 46% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — NON-METRO NORTH CAROLINA, 2025
Piedmont Advantage Credit Union ranks 685th of 762 lenders in non-metro North Carolina, with $230K lent: 0.0% of a $12.96B market.
non-metro North Carolina is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — SPARTANBURG, SC, 2025
Piedmont Advantage Credit Union ranks 379th of 409 lenders in Spartanburg, SC, with $155K lent: 0.0% of a $2.72B market.
Spartanburg, SC is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — PITTSBURGH, PA, 2025
Piedmont Advantage Credit Union ranks 553rd of 571 lenders in Pittsburgh, PA, with $85K lent: 0.0% of a $11.33B market.
Pittsburgh, PA is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 41% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — RICHMOND, VA, 2025
Piedmont Advantage Credit Union ranks 524th of 551 lenders in Richmond, VA, with $135K lent: 0.0% of a $11.70B market.
Richmond, VA is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Piedmont Advantage Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 35% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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