Applications / Mortgage Analytics / Lenders / New Mexico / Bank of the Southwest / Competition
Bank of the Southwest
Roswell, NM · State non-member bank · FDIC · $181 million assets · 51 loans in 2025
Bank of the Southwest's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
51
loans originated, 2025
71
applications, 2025
1
states and territories
0
gaps bigger than at similar lenders
Who Bank of the Southwest competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — NON-METRO NEW MEXICO, 2025
Bank of the Southwest ranks 59th of 353 lenders in non-metro New Mexico, with $5.8M lent: 0.3% of a $1.95B market.
non-metro New Mexico is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Bank of the Southwest in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — FARMINGTON, NM, 2025
Bank of the Southwest ranks 32nd of 153 lenders in Farmington, NM, with $1.8M lent: 0.5% of a $348.8M market.
Farmington, NM is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Bank of the Southwest in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 61% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — LAS CRUCES, NM, 2025
Bank of the Southwest ranks 119th of 231 lenders in Las Cruces, NM, with $890K lent: 0.1% of a $1.02B market.
Las Cruces, NM is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Bank of the Southwest in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 49% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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Bank of the Southwest and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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Every mortgage application reported under HMDA from 1990 to 2025, cleaned and corrected, every lender followed across name changes and mergers, with the market-share and fair-lending tables behind these pages and the Jenner programs that built them: the warehouse and the datamart, as Parquet files.
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