Applications / Mortgage Analytics / Lenders / Arkansas / Priority Bank / Competition
Priority Bank
Fayetteville, AR · Savings institution · OCC · $148 million assets · 254 loans in 2025
Priority Bank's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
254
loans originated, 2025
294
applications, 2025
6
states and territories
0
gaps bigger than at similar lenders
Who Priority Bank competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — FAYETTEVILLE-SPRINGDALE-ROGERS, AR, 2025
Priority Bank ranks 19th of 465 lenders in Fayetteville-Springdale-Rogers, AR, with $59.8M lent: 1.0% of a $5.77B market.
Fayetteville-Springdale-Rogers, AR is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 42% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — NON-METRO ARKANSAS, 2025
Priority Bank ranks 106th of 459 lenders in non-metro Arkansas, with $5.5M lent: 0.2% of a $3.36B market.
non-metro Arkansas is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 37% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — FORT SMITH, AR-OK, 2025
Priority Bank ranks 135th of 241 lenders in Fort Smith, AR-OK, with $520K lent: 0.1% of a $954.6M market.
Fort Smith, AR-OK is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 49% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — ATLANTA-SANDY SPRINGS-ALPHARETTA, GA, 2025
Priority Bank ranks 760th of 892 lenders in Atlanta-Sandy Springs-Alpharetta, GA, with $415K lent: 0.0% of a $52.32B market.
Atlanta-Sandy Springs-Alpharetta, GA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 30% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — NON-METRO MISSOURI, 2025
Priority Bank ranks 481st of 640 lenders in non-metro Missouri, with $385K lent: 0.0% of a $6.01B market.
non-metro Missouri is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — GADSDEN, AL, 2025
Priority Bank ranks 121st of 190 lenders in Gadsden, AL, with $295K lent: 0.1% of a $438.6M market.
Gadsden, AL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 44% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — AUSTIN-ROUND ROCK-SAN MARCOS, TX, 2025
Priority Bank ranks 673rd of 753 lenders in Austin-Round Rock-San Marcos, TX, with $350K lent: 0.0% of a $22.41B market.
Austin-Round Rock-San Marcos, TX is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — TULSA, OK, 2025
Priority Bank ranks 366th of 476 lenders in Tulsa, OK, with $375K lent: 0.0% of a $5.53B market.
Tulsa, OK is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Priority Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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Priority Bank and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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Every mortgage application reported under HMDA from 1990 to 2025, cleaned and corrected, every lender followed across name changes and mergers, with the market-share and fair-lending tables behind these pages and the Jenner programs that built them: the warehouse and the datamart, as Parquet files.
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