Applications / Mortgage Analytics / Lenders / Wisconsin / Prevail Bank / Competition
Prevail Bank
Medford, WI · Savings institution · OCC · $979 million assets · 180 loans in 2025
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180
loans originated, 2025
253
applications, 2025
2
states and territories
0
gaps bigger than at similar lenders
Who Prevail Bank competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — NON-METRO WISCONSIN, 2025
Prevail Bank ranks 69th of 659 lenders in non-metro Wisconsin, with $26.7M lent: 0.3% of a $8.43B market.
non-metro Wisconsin is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 28% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — MINNEAPOLIS-ST. PAUL-BLOOMINGTON, MN-WI, 2025
Prevail Bank ranks 169th of 688 lenders in Minneapolis-St. Paul-Bloomington, MN-WI, with $19.4M lent: 0.1% of a $27.60B market.
Minneapolis-St. Paul-Bloomington, MN-WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 32% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — OSHKOSH-NEENAH, WI, 2025
Prevail Bank ranks 19th of 231 lenders in Oshkosh-Neenah, WI, with $16.4M lent: 1.6% of a $1.02B market.
Oshkosh-Neenah, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 46% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — EAU CLAIRE, WI, 2025
Prevail Bank ranks 31st of 220 lenders in Eau Claire, WI, with $6.8M lent: 0.7% of a $1.01B market.
Eau Claire, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 58% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — APPLETON, WI, 2025
Prevail Bank ranks 51st of 257 lenders in Appleton, WI, with $6.4M lent: 0.4% of a $1.70B market.
Appleton, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — FOND DU LAC, WI, 2025
Prevail Bank ranks 46th of 199 lenders in Fond du Lac, WI, with $2.0M lent: 0.4% of a $534.4M market.
Fond du Lac, WI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — NON-METRO MINNESOTA, 2025
Prevail Bank ranks 488th of 536 lenders in non-metro Minnesota, with $205K lent: 0.0% of a $5.28B market.
non-metro Minnesota is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — DULUTH, MN-WI, 2025
Prevail Bank ranks 157th of 318 lenders in Duluth, MN-WI, with $705K lent: 0.1% of a $1.36B market.
Duluth, MN-WI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Prevail Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 42% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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