Applications / Mortgage Analytics / Lenders / Wisconsin / Great Midwest Bank / Competition
Great Midwest Bank
Brookfield, WI · Savings institution · FDIC · $1.0 billion assets · 391 loans in 2025
Great Midwest Bank's data, $215Buy the data, $2,110Get Jenner, the SAS-compatible software
391
loans originated, 2025
519
applications, 2025
4
states and territories
0
gaps bigger than at similar lenders
Who Great Midwest Bank competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — MILWAUKEE-WAUKESHA, WI, 2025
Great Midwest Bank ranks 19th of 510 lenders in Milwaukee-Waukesha, WI, with $160.4M lent: 1.5% of a $10.55B market.
Milwaukee-Waukesha, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — RACINE-MOUNT PLEASANT, WI, 2025
Great Midwest Bank ranks 30th of 285 lenders in Racine-Mount Pleasant, WI, with $10.9M lent: 0.9% of a $1.15B market.
Racine-Mount Pleasant, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — NON-METRO WISCONSIN, 2025
Great Midwest Bank ranks 153rd of 659 lenders in non-metro Wisconsin, with $9.6M lent: 0.1% of a $8.43B market.
non-metro Wisconsin is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 28% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — CHICAGO-NAPERVILLE-ELGIN, IL-IN, 2025
Great Midwest Bank ranks 399th of 902 lenders in Chicago-Naperville-Elgin, IL-IN, with $7.2M lent: 0.0% of a $59.50B market.
Chicago-Naperville-Elgin, IL-IN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — MADISON, WI, 2025
Great Midwest Bank ranks 87th of 380 lenders in Madison, WI, with $6.0M lent: 0.1% of a $6.35B market.
Madison, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 50% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — PHOENIX-MESA-CHANDLER, AZ, 2025
Great Midwest Bank ranks 667th of 879 lenders in Phoenix-Mesa-Chandler, AZ, with $805K lent: 0.0% of a $50.70B market.
Phoenix-Mesa-Chandler, AZ is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — CAPE CORAL-FORT MYERS, FL, 2025
Great Midwest Bank ranks 563rd of 798 lenders in Cape Coral-Fort Myers, FL, with $505K lent: 0.0% of a $7.41B market.
Cape Coral-Fort Myers, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 38% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — MINNEAPOLIS-ST. PAUL-BLOOMINGTON, MN-WI, 2025
Great Midwest Bank ranks 545th of 688 lenders in Minneapolis-St. Paul-Bloomington, MN-WI, with $590K lent: 0.0% of a $27.60B market.
Minneapolis-St. Paul-Bloomington, MN-WI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Great Midwest Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 32% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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Great Midwest Bank and its peers, 2018–2025: every application in the HMDA data, cleaned and corrected, as Parquet files, with the Jenner programs that made these pages.
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Every mortgage application reported under HMDA from 1990 to 2025, cleaned and corrected, every lender followed across name changes and mergers, with the market-share and fair-lending tables behind these pages and the Jenner programs that built them: the warehouse and the datamart, as Parquet files.
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