Small loans, mostly for home improvement
Home improvement made up 35.7% of its loans and other purposes 26.6%; purchases were 24.3% and refinances 13.4%. All of its loans were conventional. Its typical loan, $85,000, was smaller than at about four in five similar lenders (credit unions making between half and twice as many loans), whose typical loan was $105,000; a mix weighted toward home-improvement loans is one ordinary reason.