Small loans, in metros and rural areas
Besides Huntsville and Birmingham, it ranked 39 of 523 lenders in non-metro Alabama and 43 of 438 in non-metro Mississippi, and also lends in non-metro Tennessee. Its typical loan was $105,000, against $195,000 at similar lenders (state non-member banks making between half and twice as many loans), among the lowest twentieth. Purchases were 36.2% of its loans, refinances 34.3%, home improvement 17.1% and other purposes 12.4%.