Applications / Mortgage Analytics / Lenders / Tennessee / Ascend Federal Credit Union / Competition
Ascend Federal Credit Union
Tullahoma, TN · Credit union · NCUA · $4.7 billion assets · 1,829 loans in 2025
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1,829
loans originated, 2025
2,938
applications, 2025
6
states and territories
0
gaps bigger than at similar lenders
Who Ascend Federal Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — NASHVILLE-DAVIDSON--MURFREESBORO--FRANKLIN, TN, 2025
Ascend Federal Credit Union ranks 22nd of 821 lenders in Nashville-Davidson--Murfreesboro--Franklin, TN, with $248.9M lent: 1.0% of a $24.04B market.
Nashville-Davidson--Murfreesboro--Franklin, TN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 29% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — NON-METRO TENNESSEE, 2025
Ascend Federal Credit Union ranks 18th of 746 lenders in non-metro Tennessee, with $86.9M lent: 1.0% of a $8.31B market.
non-metro Tennessee is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 33% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — CLARKSVILLE, KY-TN, 2025
Ascend Federal Credit Union ranks 109th of 397 lenders in Clarksville, KY-TN, with $2.9M lent: 0.1% of a $2.82B market.
Clarksville, KY-TN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 46% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — KNOXVILLE, TN, 2025
Ascend Federal Credit Union ranks 229th of 599 lenders in Knoxville, TN, with $2.9M lent: 0.0% of a $8.06B market.
Knoxville, TN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 35% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — ATLANTA-SANDY SPRINGS-ALPHARETTA, GA, 2025
Ascend Federal Credit Union ranks 516th of 892 lenders in Atlanta-Sandy Springs-Alpharetta, GA, with $2.2M lent: 0.0% of a $52.71B market.
Atlanta-Sandy Springs-Alpharetta, GA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 30% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — DALTON, GA, 2025
Ascend Federal Credit Union ranks 181st of 234 lenders in Dalton, GA, with $235K lent: 0.0% of a $507.0M market.
Dalton, GA is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — DELTONA-DAYTONA BEACH-ORMOND BEACH, FL, 2025
Ascend Federal Credit Union ranks 526th of 639 lenders in Deltona-Daytona Beach-Ormond Beach, FL, with $285K lent: 0.0% of a $5.43B market.
Deltona-Daytona Beach-Ormond Beach, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 37% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — ORLANDO-KISSIMMEE-SANFORD, FL, 2025
Ascend Federal Credit Union ranks 697th of 854 lenders in Orlando-Kissimmee-Sanford, FL, with $385K lent: 0.0% of a $22.49B market.
Orlando-Kissimmee-Sanford, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Ascend Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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