Applications / Mortgage Analytics / Lenders / Wisconsin / Altra Federal Credit Union / Competition
Altra Federal Credit Union
Onalaska, WI · Credit union · NCUA · $3.0 billion assets · 2,835 loans in 2025
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2,835
loans originated, 2025
3,591
applications, 2025
22
states and territories
0
gaps bigger than at similar lenders
Who Altra Federal Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — LA CROSSE-ONALASKA, MN-WI, 2025
Altra Federal Credit Union ranks 1st of 213 lenders in La Crosse-Onalaska, MN-WI, with $220.6M lent: 23.8% of a $926.5M market.
La Crosse-Onalaska, MN-WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 49% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — TYLER, TX, 2025
Altra Federal Credit Union ranks 2nd of 345 lenders in Tyler, TX, with $83.0M lent: 6.4% of a $1.30B market.
Tyler, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 41% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — CLARKSVILLE, KY-TN, 2025
Altra Federal Credit Union ranks 6th of 397 lenders in Clarksville, KY-TN, with $70.2M lent: 2.5% of a $2.82B market.
Clarksville, KY-TN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 45% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — NON-METRO WISCONSIN, 2025
Altra Federal Credit Union ranks 36th of 659 lenders in non-metro Wisconsin, with $53.9M lent: 0.6% of a $8.43B market.
non-metro Wisconsin is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 28% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — ROCHESTER, MN, 2025
Altra Federal Credit Union ranks 6th of 276 lenders in Rochester, MN, with $51.2M lent: 3.5% of a $1.45B market.
Rochester, MN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 46% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — TOLEDO, OH, 2025
Altra Federal Credit Union ranks 303rd of 334 lenders in Toledo, OH, with $115K lent: 0.0% of a $2.36B market.
Toledo, OH is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — BIRMINGHAM, AL, 2025
Altra Federal Credit Union ranks 464th of 523 lenders in Birmingham, AL, with $205K lent: 0.0% of a $7.02B market.
Birmingham, AL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 33% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — JOHNSON CITY, TN, 2025
Altra Federal Credit Union ranks 287th of 287 lenders in Johnson City, TN, with $15K lent: 0.0% of a $1.25B market.
Johnson City, TN is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Altra Federal Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 47% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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