Applications / Mortgage Analytics / Lenders / Wisconsin / Community First Credit Union / Competition
Community First Credit Union
Neenah, WI · Credit union · NCUA · $6.4 billion assets · 3,510 loans in 2025
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3,510
loans originated, 2025
4,377
applications, 2025
2
states and territories
0
gaps bigger than at similar lenders
Who Community First Credit Union competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — APPLETON, WI, 2025
Community First Credit Union ranks 1st of 257 lenders in Appleton, WI, with $223.2M lent: 13.1% of a $1.70B market.
Appleton, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 48% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — GREEN BAY, WI, 2025
Community First Credit Union ranks 1st of 293 lenders in Green Bay, WI, with $184.0M lent: 8.3% of a $2.22B market.
Green Bay, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 52% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — OSHKOSH-NEENAH, WI, 2025
Community First Credit Union ranks 1st of 231 lenders in Oshkosh-Neenah, WI, with $134.4M lent: 13.2% of a $1.02B market.
Oshkosh-Neenah, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 44% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — NON-METRO WISCONSIN, 2025
Community First Credit Union ranks 15th of 659 lenders in non-metro Wisconsin, with $115.9M lent: 1.4% of a $8.43B market.
non-metro Wisconsin is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 29% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — MADISON, WI, 2025
Community First Credit Union ranks 42nd of 380 lenders in Madison, WI, with $29.2M lent: 0.5% of a $6.35B market.
Madison, WI is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 51% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — WILMINGTON, NC, 2025
Community First Credit Union ranks 406th of 538 lenders in Wilmington, NC, with $455K lent: 0.0% of a $6.21B market.
Wilmington, NC is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — WAUSAU, WI, 2025
Community First Credit Union ranks 125th of 196 lenders in Wausau, WI, with $330K lent: 0.0% of a $663.9M market.
Wausau, WI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 52% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — MILWAUKEE-WAUKESHA, WI, 2025
Community First Credit Union ranks 246th of 510 lenders in Milwaukee-Waukesha, WI, with $2.0M lent: 0.0% of a $10.55B market.
Milwaukee-Waukesha, WI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Community First Credit Union in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 37% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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