Applications / Mortgage Analytics / Lenders / Utah / SoFi Bank / Competition
SoFi Bank
Cottonwood Heights, UT · National bank · OCC · $46.6 billion assets · 16,189 loans in 2025
16,189
loans originated, 2025
55,546
applications, 2025
51
states and territories
0
gaps bigger than at similar lenders
Who SoFi Bank competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — NEW YORK-NEWARK-JERSEY CITY, NY-NJ, 2025
SoFi Bank ranks 141st of 802 lenders in New York-Newark-Jersey City, NY-NJ, with $170.3M lent: 0.1% of a $144.59B market.
New York-Newark-Jersey City, NY-NJ is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — LOS ANGELES-LONG BEACH-ANAHEIM, CA, 2025
SoFi Bank ranks 148th of 757 lenders in Los Angeles-Long Beach-Anaheim, CA, with $125.8M lent: 0.1% of a $114.28B market.
Los Angeles-Long Beach-Anaheim, CA is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — CHARLOTTE-CONCORD-GASTONIA, NC-SC, 2025
SoFi Bank ranks 57th of 775 lenders in Charlotte-Concord-Gastonia, NC-SC, with $112.0M lent: 0.4% of a $28.47B market.
Charlotte-Concord-Gastonia, NC-SC is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — CHICAGO-NAPERVILLE-ELGIN, IL-IN, 2025
SoFi Bank ranks 96th of 902 lenders in Chicago-Naperville-Elgin, IL-IN, with $110.3M lent: 0.2% of a $59.66B market.
Chicago-Naperville-Elgin, IL-IN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — WASHINGTON-ARLINGTON-ALEXANDRIA, DC-VA-MD-WV, 2025
SoFi Bank ranks 102nd of 757 lenders in Washington-Arlington-Alexandria, DC-VA-MD-WV, with $108.9M lent: 0.2% of a $62.69B market.
Washington-Arlington-Alexandria, DC-VA-MD-WV is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — URBAN HONOLULU, HI, 2025
SoFi Bank ranks 125th of 223 lenders in Urban Honolulu, HI, with $3.6M lent: 0.0% of a $8.07B market.
Urban Honolulu, HI is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 55% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — NON-METRO HAWAII, 2025
SoFi Bank ranks 122nd of 199 lenders in non-metro Hawaii, with $2.2M lent: 0.1% of a $2.45B market.
non-metro Hawaii is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 43% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — SAN ANGELO, TX, 2025
SoFi Bank ranks 52nd of 191 lenders in San Angelo, TX, with $1.4M lent: 0.3% of a $542.3M market.
San Angelo, TX is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and SoFi Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 58% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED