Applications / Mortgage Analytics / Lenders / Texas / Willow Bend Mortgage Company / Competition
Willow Bend Mortgage Company
Plano, TX · Independent non-bank lender · CFPB · 827 loans in 2025
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827
loans originated, 2025
1,388
applications, 2025
7
states and territories
0
gaps bigger than at similar lenders
Who Willow Bend Mortgage Company competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — DALLAS-FORT WORTH-ARLINGTON, TX, 2025
Willow Bend Mortgage Company ranks 82nd of 1,026 lenders in Dallas-Fort Worth-Arlington, TX, with $165.1M lent: 0.3% of a $63.42B market.
Dallas-Fort Worth-Arlington, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — CORPUS CHRISTI, TX, 2025
Willow Bend Mortgage Company ranks 11th of 389 lenders in Corpus Christi, TX, with $37.4M lent: 1.8% of a $2.10B market.
Corpus Christi, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 42% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — AUSTIN-ROUND ROCK-SAN MARCOS, TX, 2025
Willow Bend Mortgage Company ranks 115th of 753 lenders in Austin-Round Rock-San Marcos, TX, with $37.3M lent: 0.2% of a $22.41B market.
Austin-Round Rock-San Marcos, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 32% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — MCALLEN-EDINBURG-MISSION, TX, 2025
Willow Bend Mortgage Company ranks 20th of 295 lenders in McAllen-Edinburg-Mission, TX, with $33.1M lent: 1.6% of a $2.05B market.
McAllen-Edinburg-Mission, TX is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 45% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — NON-METRO TEXAS, 2025
Willow Bend Mortgage Company ranks 127th of 831 lenders in non-metro Texas, with $17.5M lent: 0.2% of a $10.46B market.
non-metro Texas is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 27% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — SANTA FE, NM, 2025
Willow Bend Mortgage Company ranks 164th of 239 lenders in Santa Fe, NM, with $555K lent: 0.0% of a $1.25B market.
Santa Fe, NM is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 42% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — SEBRING, FL, 2025
Willow Bend Mortgage Company ranks 158th of 245 lenders in Sebring, FL, with $345K lent: 0.1% of a $529.8M market.
Sebring, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 45% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — LAS CRUCES, NM, 2025
Willow Bend Mortgage Company ranks 137th of 231 lenders in Las Cruces, NM, with $695K lent: 0.1% of a $1.02B market.
Las Cruces, NM is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Willow Bend Mortgage Company in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 49% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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