Applications / Mortgage Analytics / Lenders / Florida / Brannen Bank / Competition
Brannen Bank
Inverness, FL · State non-member bank · FDIC · $1.1 billion assets · 308 loans in 2025
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308
loans originated, 2025
389
applications, 2025
1
states and territories
0
gaps bigger than at similar lenders
Who Brannen Bank competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — HOMOSASSA SPRINGS, FL, 2025
Brannen Bank ranks 3rd of 377 lenders in Homosassa Springs, FL, with $60.8M lent: 5.3% of a $1.14B market.
Homosassa Springs, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Brannen Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 41% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — TAMPA-ST. PETERSBURG-CLEARWATER, FL, 2025
Brannen Bank ranks 141st of 925 lenders in Tampa-St. Petersburg-Clearwater, FL, with $34.8M lent: 0.1% of a $26.60B market.
Tampa-St. Petersburg-Clearwater, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Brannen Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 33% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — OCALA, FL, 2025
Brannen Bank ranks 108th of 536 lenders in Ocala, FL, with $5.2M lent: 0.2% of a $2.98B market.
Ocala, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Brannen Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 38% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — WILDWOOD-THE VILLAGES, FL, 2025
Brannen Bank ranks 77th of 451 lenders in Wildwood-The Villages, FL, with $2.5M lent: 0.1% of a $1.68B market.
Wildwood-The Villages, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Brannen Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 59% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — GAINESVILLE, FL, 2025
Brannen Bank ranks 132nd of 367 lenders in Gainesville, FL, with $1.7M lent: 0.1% of a $1.76B market.
Gainesville, FL is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Brannen Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — ORLANDO-KISSIMMEE-SANFORD, FL, 2025
Brannen Bank ranks 526th of 854 lenders in Orlando-Kissimmee-Sanford, FL, with $1.0M lent: 0.0% of a $22.49B market.
Orlando-Kissimmee-Sanford, FL is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Brannen Bank in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 36% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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Every mortgage application reported under HMDA from 1990 to 2025, cleaned and corrected, every lender followed across name changes and mergers, with the market-share and fair-lending tables behind these pages and the Jenner programs that built them: the warehouse and the datamart, as Parquet files.
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