Applications / Mortgage Analytics / Lenders / Illinois / Guaranteed Rate / Competition
Guaranteed Rate
Chicago, IL · Independent non-bank lender · CFPB · 70,579 loans in 2025
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70,579
loans originated, 2025
129,106
applications, 2025
51
states and territories
0
gaps bigger than at similar lenders
Who Guaranteed Rate competes with, by dollars lent in 2025, in its five largest markets and the three it entered most recently. A Pareto chart puts the lenders in order of size and draws their running share, so the reader sees how concentrated each market is: where the line climbs steeply, a few lenders hold most of it.
FIG. 1 — CHICAGO-NAPERVILLE-ELGIN, IL-IN, 2025
Guaranteed Rate ranks 2nd of 902 lenders in Chicago-Naperville-Elgin, IL-IN, with $3.49B lent: 5.9% of a $59.66B market.
Chicago-Naperville-Elgin, IL-IN is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 2 — BOSTON-CAMBRIDGE-NEWTON, MA-NH, 2025
Guaranteed Rate ranks 3rd of 664 lenders in Boston-Cambridge-Newton, MA-NH, with $2.35B lent: 4.7% of a $49.59B market.
Boston-Cambridge-Newton, MA-NH is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 34% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 3 — NEW YORK-NEWARK-JERSEY CITY, NY-NJ, 2025
Guaranteed Rate ranks 10th of 802 lenders in New York-Newark-Jersey City, NY-NJ, with $2.28B lent: 1.6% of a $144.59B market.
New York-Newark-Jersey City, NY-NJ is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 39% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 4 — PHILADELPHIA-CAMDEN-WILMINGTON, PA-NJ-DE-MD, 2025
Guaranteed Rate ranks 5th of 784 lenders in Philadelphia-Camden-Wilmington, PA-NJ-DE-MD, with $1.32B lent: 3.3% of a $39.87B market.
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 31% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 5 — WASHINGTON-ARLINGTON-ALEXANDRIA, DC-VA-MD-WV, 2025
Guaranteed Rate ranks 11th of 757 lenders in Washington-Arlington-Alexandria, DC-VA-MD-WV, with $1.15B lent: 1.8% of a $62.69B market.
Washington-Arlington-Alexandria, DC-VA-MD-WV is one of its five largest markets. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 32% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 6 — EAGLE PASS, TX, 2025
Guaranteed Rate ranks 34th of 73 lenders in Eagle Pass, TX, with $345K lent: 0.3% of a $111.3M market.
Eagle Pass, TX is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 80% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 7 — ODESSA, TX, 2025
Guaranteed Rate ranks 9th of 196 lenders in Odessa, TX, with $26.4M lent: 3.4% of a $783.5M market.
Odessa, TX is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 50% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
FIG. 8 — BECKLEY, WV, 2025
Guaranteed Rate ranks 47th of 137 lenders in Beckley, WV, with $765K lent: 0.3% of a $270.2M market.
Beckley, WV is one of the three markets it entered most recently. Bars: dollars lent by each of the ten largest lenders, and Guaranteed Rate in amber (marked ▶, with its rank when below the ten). Line: the running total of the bars as a share of the whole market, ending at 59% of it.
SOURCE: FFIEC HMDA 2025, DOLLARS LENT ON LOANS ORIGINATED
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